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The Brand Bite

The creative, strategic, and mindset fuel bold brands need to thrive.

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Branding
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I Rebranded—and Had to Burn it All Down to Get Here

I Rebranded—and Had to Burn it All Down to Get Here

I Rebranded—and Had to Burn it All Down to Get Here

Sep 9, 20254 min read

The Foundation You Need to Become a Retail Ready Brand

Aug 19, 20254 min read

Packaging Design Hierarchy - How Your Packaging Design Is Keeping You from Making More Sales

Packaging Design Hierarchy - How Your Packaging Design Is Keeping You from Making More Sales

Packaging Design Hierarchy: How Your Packaging Design Is Keeping You from Making More Sales

Jun 30, 20253 min read

The Messy Middle: How to survive the ugly stage without drowning in self-doubt

The Messy Middle: How to survive the ugly stage without drowning in self-doubt

The Messy Middle: How to survive the ugly stage without drowning in self-doubt

Jun 16, 20253 min read

Email Marketing for CPG Brands Who Want to Send Better Emails

Jun 2, 20253 min read

Trade Show Booth Setups for Retail-Ready Brands

Trade Show Booth Setups for Retail-Ready Brands

Trade Show Booth Setups for Retail-Ready Brands

May 19, 20253 min read

Packaging is the First Impression — But the Experience is the Relationship

Packaging is the First Impression — But the Experience is the Relationship

Packaging is the First Impression — But the Experience is the Relationship

May 4, 20253 min read

AI Isn’t Coming for My Job

AI Isn’t Coming for My Job

AI Isn’t Coming for My Job

Apr 17, 20254 min read

If Branding Is a Scam… It’s the Best One Ever

If Branding Is a Scam… It’s the Best One Ever

If Branding Is a Scam… It’s the Best One Ever

Apr 15, 20253 min read

It’s Okay to Be a Little Spicy: Why playing it safe could be killing your brand’s vibe

Mar 30, 20253 min read

The Canva Controversy:

The Canva Controversy:

The Canva Controversy:

Mar 9, 20253 min read

Trademark Basics for Emerging Brands

Trademark Basics for Emerging Brands

Trademark Basics for Emerging Brands

Jan 19, 202510 min read

4 Reasons Your Products Aren’t Selling (and How to Fix Them)

4 Reasons Your Products Aren’t Selling (and How to Fix Them)

4 Reasons Your Products Aren’t Selling (and How to Fix Them)

Jan 10, 20253 min read

Balanced Branding: The Art of Combining Creativity and Practicality in CPG

Balanced Branding: The Art of Combining Creativity and Practicality in CPG

Balanced Branding: The Art of Combining Creativity and Practicality in CPG

Jan 7, 20254 min read

Mindset in Motion: How to Build a Vision Board for Your Best Year Yet

Mindset in Motion: How to Build a Vision Board for Your Best Year Yet

Mindset in Motion: How to Build a Vision Board for Your Best Year Yet

Nov 25, 20244 min read

Branding First, or Launch and Learn? A Dive into Timing Your Brand Strategy

Nov 12, 20244 min read

Consistency Sells: How Consistent Design Helps Emerging CPG Brands Boost Sales and Look Retail-Ready

Consistency Sells: How Consistent Design Helps Emerging CPG Brands Boost Sales and Look Retail-Ready

Consistency Sells: How Consistent Design Helps Emerging CPG Brands Boost Sales and Look Retail-Ready

Oct 27, 20244 min read

So, What is a Brand Blueprint? How a 90-Minute Deep Dive Can Prepare Your Brand for Retail-Ready Goodness.

Oct 13, 20243 min read

Unlock Your Audience: The Ultimate Guide to Creating Customer Personas

Unlock Your Audience: The Ultimate Guide to Creating Customer Personas

Unlock Your Audience: The Ultimate Guide to Creating Customer Personas

Sep 29, 20245 min read

Beyond the Launch: What It Really Takes to Run a Successful Online Store

Beyond the Launch: What It Really Takes to Run a Successful Online Store

Beyond the Launch: What It Really Takes to Run a Successful Online Store

Sep 15, 20245 min read

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